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SHMD, 글로벌 시장 본격 진출.. 미국·말레이시아 동시 공략

2025-07-28
NEWS

디지털 헬스케어 스타트업 SHMD(에스에이치엠디, 대표 송민영)가 최근 글로벌 진출 프로그램에 잇따라 선정되며 본격적인 글로벌 시장 확대에 나선다고 28일 밝혔다.

SHMD는 지난 6월 중소벤처기업부 ‘글로벌 액셀러레이팅(GMEP)’ 프로그램에 선정돼 미국 실리콘밸리 현지 시장 검증과 네트워킹 성과를 거뒀다. 이어 최근 서울경제진흥원(SBA)과 글로벌 액셀러레이터 ‘500글로벌’이 함께 추진하는 미국 실리콘밸리 진출 프로그램에도 최종 선정됐다.

500글로벌은 세계 유수의 스타트업 발굴 및 성장을 지원해 온 액셀러레이터다. 이번 프로그램으로 SHMD는 미국 현지에서 비즈니스 모델 고도화, 투자자 네트워킹, 병원 및 파트너사 연계 등을 지원받는다.

또한 SHMD는 동남아 시장 확대의 일환으로 글로벌 벤처캐피털 ‘그래비티 벤처스’와 함께 오는 9월 말레이시아 진출을 본격화한다. 이번 파트너십에는 현지 병원 네트워크와의 전략적 연계를 바탕으로 한 PoC(개념검증) 추진, 규제 컨설팅, 투자 연계 등이 포함된다.

업체에 따르면 송민영 SHMD 대표는 하드웨어 및 AI 기반 소프트웨어를 직접 개발·총괄하고 있다. 송 대표는 헬스케어 전문 법조인 출신으로, 의료기술 혁신 성과를 인정받아 ‘2025 대한민국 산업대상’을 수상한 바 있다.

SHMD는 현재 스탠퍼드, 연세대 세브란스병원, 가톨릭중앙의료원 출신의 의료·공학 융합형 연구진들과 함께 제품 상용화를 위한 공동 개발에 박차를 가하고 있다.

회사 관계자는 “미국과 동남아시아를 양 축으로 하는 글로벌 확장 전략이 본격적으로 실현되고 있다”며 “당사의 초음파 기반 혈류 측정 웨어러블 디바이스와 AI 분석 솔루션의 글로벌 경쟁력을 바탕으로 혈류 진단 분야에서 새로운 표준을 제시하겠다”고 말했다.

Privacy Policy

Last Updated: June 01, 2026

SHMD, Ltd. ("SHMD", "we", "our", or "us") is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, store, and protect information when you use our applications, including but not limited to:

  • BRAINCHECK
  • CEREBAND
  • SkinWave
  • Related mobile applications, websites, and services (collectively, the "Services")

By accessing or using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

We may collect the following categories of information.

A. Account Information

  • Name
  • Email address
  • Phone number
  • Date of birth
  • Gender
  • Country of residence

B. Health and Wellness Information

Depending on the Service used, we may collect the following information.

BRAINCHECK

  • Health questionnaires
  • Stroke risk assessment data
  • Headache assessment information
  • Cognitive assessment results
  • Voice recordings and derived analysis for carotid artery stenosis screening

CEREBAND

  • Cerebral blood flow measurements
  • Ultrasound-derived physiological data
  • Cerebrovascular monitoring results
  • Clinical assessment records

SkinWave

  • Skin condition information
  • Device usage records
  • Beauty and wellness assessment results
  • Treatment session history

C. Device and Technical Information

We may automatically collect the following information.

  • Device model
  • Operating system version
  • Mobile device identifiers
  • IP address
  • App version
  • Log data
  • Crash reports
  • Usage analytics

D. Customer Support Information

When you contact us, we may collect the following information.

  • Communication records
  • Support requests
  • Feedback and survey responses

2. How We Use Information

We use collected information to:

  • Provide and operate our Services
  • Deliver health and wellness assessments
  • Generate reports and recommendations
  • Improve product performance and user experience
  • Monitor system security and reliability
  • Respond to inquiries and customer support requests
  • Conduct research and statistical analysis
  • Comply with legal obligations
  • Prevent fraud, abuse, and unauthorized access

3. Medical Disclaimer

The Services are intended to provide wellness, screening, educational, and informational support only.

The Services are not intended to diagnose, treat, cure, or prevent any disease and do not replace professional medical advice, diagnosis, or treatment.

Users should always seek advice from qualified healthcare professionals regarding medical conditions or health concerns.

4. Legal Basis for Processing

Where applicable, we process personal information based on:

  • User consent
  • Performance of a contract
  • Compliance with legal obligations
  • Legitimate business interests
  • Protection of vital interests

5. Sharing of Information

We do not sell personal information.

We may share information in the following cases.

1. Service Providers

We may engage external providers to perform the following functions.

  • Cloud hosting
  • Data storage and backup
  • Analytics
  • Technical support
  • Security monitoring

2. Healthcare Partners

Where explicitly authorized by the user or required for service delivery.

3. Legal Requirements

We may disclose information to relevant authorities in the following cases.

  • Applicable laws
  • Court orders
  • Government authorities
  • Regulatory agencies

4. Corporate Transactions

Information may be transferred in the following cases.

  • Merger
  • Acquisition
  • Investment
  • Reorganization
  • Sale of assets

6. International Data Transfers

Your information may be processed and stored in countries outside your country of residence.

SHMD takes reasonable measures to ensure appropriate safeguards are in place for cross-border data transfers.

7. Data Retention

We retain personal information only for as long as necessary to provide Services.

However, information may be retained in accordance with applicable law in the following cases.

  • Fulfill contractual obligations
  • Resolve disputes
  • Enforce agreements

Unless otherwise required by law, personal information will generally be deleted or anonymized after account deletion and completion of applicable retention periods.

8. Data Security

We implement reasonable safeguards to protect personal information, including:

  • Encryption of transmitted data
  • Access controls
  • Authentication procedures
  • Secure cloud infrastructure
  • Security monitoring and auditing

However, no system can guarantee absolute security.

9. Children's Privacy

Our Services are not intended for children under the age required by applicable law without parental or legal guardian consent.

10. Your Rights

Subject to applicable law, you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of information
  • Restrict processing
  • Object to processing
  • Withdraw consent
  • Request data portability

Requests may be submitted using the contact information below.

11. Account Deletion

Users may request deletion of their account and associated personal information at any time.

Deletion requests may be submitted to:

Email: contact@shmd.io

We will process deletion requests in accordance with applicable laws and regulatory requirements.

12. Third-Party Services

Our Services may integrate with the following third-party platforms.

  • Apple App Store
  • Google Play Store
  • Firebase
  • Google Analytics
  • Cloud hosting providers (e.g. AWS)

These third parties maintain their own privacy policies and practices.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically.

Material changes will be communicated through the Services or other appropriate channels.

14. Contact Information

SHMD, Ltd.

Website: https://shmd.io

Email: contact@shmd.io

For privacy-related inquiries, requests, or complaints, please contact us using the information above.

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